C10.M6 Basics of Business Model Generation

Course Description:

During the course, the participants will learn how a specific a business model methodology, developed for entrepreneurs, can be used in analyzing and starting-up enterprises. A Business model describes the rationale of how an organization creates, delivers and captures value. We will use a business model methodology developed by Alexander Osterwalder & Yves Pigneur called ‘the Business Model Canvas’. During the course, participants gain basic practical knowledge about starting up a business. 

Learning Objectives:

After this course, participants will be able:

• To understand the basic principles of entrepreneurship
• To distinguish between different types of Business Models
• To understand and use the model of Alexander Osterwalder 

Teaching Method:

During the course, participants work on a business model based on their own business ideas (preferably based on their own PhD research projects. 

About the Lecturer(s)/Coach(es):

Esther Blom and Boukje Vastbinder are both Delft Centre for Entrepreneurship lecturers. By giving inspiring courses, the Delft Centre for Entrepreneurship encourages students and researchers of the TU Delft to become entrepreneurs or to engage in entrepreneurial activities.  

Course Enrolment

If you would like to enrol in this course, please fill out the "Course Enrolment Form" and e-mail this to graduateschool@remove-this.tudelft.nl. If you would like to take more than one course, please fill out one form per course. Enrolment forms stating more than one course will not be processed.